A bit different approach to LinkedIn Marketing!
Do you feel like you are not using LinkedIn to its full potential? Do you see or hear about other people changing careers or growing businesses using LinkedIn and wonder why it’s not working for you?
In this session, Ruth Thomson shares how she has used LinkedIn to make a career transition into a new field and grow her successful coaching business.
LinkedIn is one of the most powerful tools we have available to us but many are still not using it fully. Ruth shares the LinkedIn mindset you need to succeed combined with practical techniques which you can use to connect, grow and achieve your goals.
In this session you’ll learn:
- The LinkedIn Success Mindset: Curiocity, connection, sharing, creating value for others, contribution not perfection, opening conversations and opportunities.
- Profile Hacks: Steal like an artist, build and tweak.
- Posting: A simple template for a powerful post.
- Articles: Use your most popular posts.
- Connect: note or no note.
Ruth Thomson is a coach, mentor and trainer helping people create lives filled with meaningful work, family and freedom. She has an eclectic professional background, from innovation in data science to growing brands with digital marketing campaigns to creating and delivering highly-rated digital training.
Over the last 18 years, she has had the pleasure of raising millions of pounds for charities, building and leading successful teams, building strategic partnerships between high profile organisations and grown a digital marketing business and coaching business. She has worked for or with: AstraZeneca, Johnson & Johnson, Virgin, BT, Vodafone, House of Commons, Co-op Food and more.
Ruth is an accredited coach at Senior Practitioner level with the European Mentoring and Coaching Council. As a lover of learning, she has studied with other leaders on executive education courses at MIT, Cambridge University and Harvard University.
She is currently studying Applied Psychology at UEL to bring the most cutting edge psychology research and practice to her clients. She loves sharing her knowledge and has contributed to articles in The Times, The Guardian, The Telegraph, Psychologies Magazine, Evening Standard and Virgin Entrepreneur Network.